Wise, but Incompetent? The Effect of Ageist Attitudes in the UK

Over 65s are now the fastest growing age group in the world, and so understanding the research into how we think about age and ageing is essential if the UK is to adjust effectively to our ageing population. Our review recognises that some stereotypes of ageing have a ‘kernel of truth’ and reflect age-related changes. But it also highlights the danger of stereotypes to over exaggerate age differences and dismiss the huge variations between people of the same age.